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How Latinos in California Transformed Politics in America

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How Latinos in California Transformed Politics in America

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"MUST READ: Masterfully written, Power Shift shows

how Latinos in California, in their quest for the American dream, developed the political and economic might to transform politics…. Pla and Ayón’s remarkable historical account will educate and engage a new generation facing one of the greatest challenges to our democracy." 

Maxine Waters 
U.S. Representative for California's 43rd Congressional District

“Here’s the real story of how Latinos

   turned big numbers into real power.”  

 Jorge Ramos

   Emmy Award-winning News Anchor

The Audiobook is
NOW AVAILABLE
on the following platforms:

"Power Shift takes you inside an epic story of our times, capturing what George Pla calls 'California’s Latino political genius,' a force for progress in America that could only have arisen in Los Angeles." 

Mickey Kantor
 Former Secretary of Commerce and U.S. Trade Representative
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E-Book is distributed by:

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Additional Distribution

About the Authors

Books

Introducing Los Diez:  The Ten

alatorre

CEDILLO

contreras

POLANCO

a. torres

E.TORRES

villaraigosa

Bio
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George L. Pla 

is President and CEO of Cordoba Corporation, lived the Power Shift experience as a key player, from his start in community redevelopment to his pivotal role as a philanthropist and leading entrepreneur today.

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David R. Ayón

is Senior Strategist and Advisor to Latino Decisions, and Senior Fellow at the Center for the Study of Los Angeles. His work on Latino politics has appeared in some 15 edited books and other publications in the United States and Mexico.

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